bloomfields
new cairo, egypt
placemaking
residential & mixed-use
brief development
go-to market strategy
urban & public space
masterplanning
retail, hospitality & leisure
promotional strategy
Spanning across 182 hectares, Bloomfields is one of the towns being developed in Mostakbal City, a new city of 2 million inhabitants.
As the Retail and Leisure consultants for Bloomfields, we aim to seamlessly blend life, work and leisure for a fluid experience of space.
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